Web development in Egypt

We write the code behind fast, secure websites and web platforms — from company websites to booking engines like Airport Assist — clean, tested code your business can grow on.

Built to perform, made to scale.

We partner with startups and larger organisations to build web products from scratch and improve existing ones — interactive, built on the latest technology, compatible with every device, customisable and easy to scale.

From a company website to a full platform

• Company websites — Fast bilingual websites with a CMS your team updates without a developer. (Next.js · WordPress · Laravel)
• E-commerce stores — Catalogues, carts, payment gateways, shipping and offers — built to sell on every screen. (Shopify · WooCommerce · custom)
• Booking engines & portals — Search, availability, booking and payment flows like the one we built for Airport Assist. (React · Node.js · PostgreSQL)
• Admin panels & dashboards — Roles, permissions, reports and analytics behind every product we ship. (React · Laravel · .NET)
• APIs & integrations — REST and GraphQL APIs that connect your website with ERPs, CRMs, payment and shipping providers. (REST · GraphQL · Webhooks)
• Rebuilds & speed fixes — Slow, outdated or hard-to-edit websites rebuilt on a modern stack — without losing their SEO. (Audits · migrations · Core Web Vitals)

Every line is planned, reviewed and tested

Good code is invisible to your visitors — they only notice that the website is fast, works on their phone and never breaks. This is the discipline behind it, on every project.

Architecture before code

We agree the data model, the pages and the integrations first, so the build follows a plan, not guesses.

Typed from end to end

TypeScript and strict types catch whole classes of bugs before the code ever runs.

Every change is reviewed

Nothing reaches the main branch without a second developer reading it in a pull request.

Automated tests

Unit, integration and end-to-end tests run on every change, so new features do not break old ones.

Continuous integration & delivery

Builds, tests and deployments are automated — releases are routine, not risky.

Secure by default

Validated input, hashed passwords, HTTPS everywhere and checks against the OWASP Top 10.

Performance budgets

Images, scripts and fonts are kept within budget and measured against Core Web Vitals.

Documented & handed over

Clean structure, readable code and documentation, so your website is never locked in a black box.

The right tool for every layer

We choose the stack for your project — not the other way round. These are the languages, frameworks, databases and platforms our team works with.

Languages

• JavaScript — The language of the web
• TypeScript — JavaScript with types
• PHP — Laravel & WordPress
• Python — APIs, data & AI
• C# — .NET applications
• Java — Enterprise systems
• Go — Fast services
• Kotlin — Android & back end
• Swift — iOS apps
• Dart — Flutter apps
• SQL — Every database
• HTML5 — Structure
• CSS3 / Sass — Style & layout
• Bash — Automation

Front end

• React — Interfaces
• Next.js — React framework
• Vue.js — Interfaces
• Nuxt — Vue framework
• Angular — Enterprise front ends
• Svelte — Lean interfaces
• Tailwind CSS — Utility styling
• GSAP — Motion
• Three.js — 3D on the web
• Vite — Build tooling

Back end

• Node.js — JavaScript server
• Express — Node.js APIs
• NestJS — Structured Node.js
• Laravel — PHP framework
• Django — Python framework
• FastAPI — Python APIs
• ASP.NET Core — C# framework
• Spring Boot — Java framework
• GraphQL — Flexible APIs
• REST — Standard APIs
• WebSockets — Real-time

Databases

• PostgreSQL — Relational
• MySQL — Relational
• MariaDB — Relational
• SQL Server — Microsoft relational
• Oracle — Enterprise relational
• SQLite — Embedded
• MongoDB — Documents
• Redis — Cache & queues
• Elasticsearch — Search
• Firebase — Real-time & auth
• Supabase — Postgres platform
• Prisma — Type-safe ORM

CMS & e-commerce

• WordPress — CMS
• WooCommerce — WordPress stores
• Shopify — Hosted stores
• Magento — Large catalogues
• Strapi — Headless CMS
• Sanity — Headless CMS
• Stripe — Payments
• Paymob — Payments in Egypt
• Fawry — Payments in Egypt

Cloud & DevOps

• AWS — Cloud
• Microsoft Azure — Cloud
• Google Cloud — Cloud
• Docker — Containers
• Kubernetes — Orchestration
• Nginx — Web server
• IIS — Windows web server
• Linux — Servers
• Cloudflare — CDN & security
• GitHub Actions — CI/CD
• Git — Version control
• Vercel — Hosting

How a website we build fits together

Every layer has one job. That keeps the website fast for visitors, safe from attacks and easy to grow when traffic does.

1. Visitor — Browser · phone · app
2. Edge — CDN · SSL · firewall
3. Web server — Nginx · IIS
4. Application — Next.js · Laravel · .NET
5. API — REST · GraphQL
6. Data — PostgreSQL · MySQL · SQL Server · Redis

Separate layers

The interface, the logic and the data are kept apart, so each can change or scale on its own.

Cached at the edge

Pages and images are served from the closest location, so the website opens fast in Cairo, Riyadh or London.

Backed up & monitored

Backups, logs and uptime monitoring are set up before launch, not after the first problem.

The numbers we check before launch

• 95+ Lighthouse score — The target for performance, accessibility, best practice and SEO on key pages.
• < 2.5s Largest Contentful Paint — The main content of the page shows in under two and a half seconds.
• OWASP Top 10 checks — Tested against the most common web security risks before go-live.
• 100% Responsive & RTL — Every page checked on phones, tablets and desktops, in Arabic and English.

From brief to production

1. Discovery & spec — Goals, users, pages, features and integrations written down and agreed.
2. Architecture — Data model, technology choice and a clickable plan of the build.
3. Sprints — Short cycles with a working demo at the end of each one — you see progress, not promises.
4. QA & testing — Automated tests plus manual testing on real devices and browsers.
5. Launch — Hosting, domain, SSL, analytics and a zero-downtime release.
6. Support & growth — Monitoring, updates and new features after launch, by the same team.

Web Development projects

• The Bedouin Moon Hotel — Dahab’s peaceful oasis between the mountains and the Red Sea — a hotel website that shows the view and takes the booking.
• Airport Assist — Seamless, private and stress-free travel — booked in under two minutes.
• MBIS Egypt — A website for a not-for-profit British international school — and the whole community around it.
• Saudi Supplier — Industrial and safety supplies for Saudi Arabia — every department in one store.

From the first question to the launch — and long after it.

1. Ask, listen, understand — We start by understanding who you are, what you do and why you do it.
2. Discovery & research — Requirements, ideas, features, timelines and the key points of your project.
3. Design — User experience and interface design, reviewed with you at every stage.
4. Build & test — Development on the right technology, tested on every device.
5. Launch & support — We go live with you — and stay for updates, hosting and support.

Why Smart Lines

Smart Lines for Advanced Systems has designed, built and run digital products from Heliopolis, Cairo since 2007 — for clients in Egypt, Saudi Arabia, Kuwait, Europe. One team covers design, development, hosting and support.

Start your web development project · See our projects

Other services

• Web Design — Websites with a point of view.
• Digital Marketing — Found, chosen, remembered.
• Mobile Apps — Your business, in every pocket.
• Desktop Applications — Fast, focused software for the office.
• Hosting & Domains — Fast, secure and always on.
• AI Solutions — Your business, answering 24/7.
• E-commerce Development — An online store has two jobs at once: make buying easy for your customers, and make running the shop easy for your team.